Tag Archives: Protection



Branding law: Milked to the Max

Sharon Givoni Consulting Food Law, Trade marks

Long gone are the good old days where milk is delivered by horse and cart in unbranded foil top bottles. Today we have brands – and lots of them. Given that brands are the main differentiating feature of fast moving, low involvement products such as food, this article looks at how best to legally protect […]

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Ensuring Sweet Success with your Brand

Sharon Givoni Consulting Food Law, Trade marks

In the area of confectionery a trade mark plays a crucial role. This article goes through useful tips you need to know to protect your brand with a whole list of useful tips at the end. Read more…

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